Home > Marketing > Yet another creative on a skyscraper

Yet another creative on a skyscraper

There must be something about skyscrapers that draws my attention. I was staring at this image for over a minute (pretty long for a Y-er) trying to figure out how they got the billboard and the construction work together like that. And I got it! The note at the bottom of the image says that the whole campaign was built around the construction site. Pretty interesting.

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